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Charlotte’s Web vs Bluebird Botanicals: Side-by-Side Comparison With Medterra

Buying CBD products online makes it easy to bring the benefits of hemp into your day-to-day life, no matter where you live in the US. This is all thanks to the 2018 Farm Bill, which legalized the plant across all 50 states.

But with so many great brands at your fingertips it’s easy to feel overwhelmed and uncertain. Who can you really trust to deliver a world-class shopping experience and a high-quality product? Look no further. We’re going to compare three great options: Charlotte’s Web vs Bluebird Botanicals vs Medterra.

Each brand brings something different to the table, with a little overlap in terms of product categories and formulations. But when you zoom in and look at the most important details, our product lineup (and the overall customer interaction) at Medterra is second to none.

Whether you want to buy CBD capsules online or buy CBD gummies online, browse tinctures or topicals, your search ends here. Find out why more than a million customers and counting have chosen Medterra today!

“I trust Medterra to have high amounts of CBD with low THC so I feel better without being buzzy. They deliver in a timely manner as well.” - Shannon

“Over the last year, I have tried gummies for relaxation and sleep from probably 20 different companies/manufacturers. The one I come back to over and over is Medterra. It is absolutely the best. No other gummy works as well for me to get a great night's sleep. They will continue to be my go to.” - Julie

“I have tried several kinds of gummies, and a pain cream and have been very pleased with the help they provide. I have narrowed my purchases down to three products that I order. Max relief, Sound Asleep and pain relief cream. I greatly appreciate the help they provide.” - Brenda

All About Medterra

Medterra makes it more convenient and less stressful to order CBD products online than anyone else. We’ve grown into one of the most trusted names in CBD by combining science-backed formulations with a customer-first approach that keeps users coming back.

Flagship and Best-Selling Products

Our catalog covers every major CBD category - oils, gummies, capsules, topicals, and even CBD for pets. But CBD is just one piece of the puzzle, because real wellness comes from more well-rounded formulations.

You can buy CBD tinctures online in a few different varieties - broad-spectrum, full-spectrum, and CBD isolate options. These are bang for your buck some of the best oils on the market.

As for our gummies, though, you’ll have even more options. Our CBD Keep Calm Gummies with L-theanine and ashwagandha for stress support, and Sleep Tight Gummies with CBD, CBN, and melatonin for restful nights - the list goes on and on. 

Or, buy CBD topicals online for targeted comfort wherever you need it. Our Pain Relief Cream features CBD alongside menthol and arnica for fast, lasting relief. We could go on and on about what we have in store for you - the best way to get a sense of what’s available is to take a look around and see what catches your eye!

We also offer pet CBD oils and chews to extend wellness support to furry companions. Across all products, the focus remains on functional formulations that pair CBD with proven botanicals and nutrients to deliver specific benefits - not just general wellness.

Quality and Safety Standards You Can Trust

We know buying CBD online can be scary if you have had bad experiences before, or just don’t know who to trust. But, you can shop with peace of mind here knowing you’re getting top-notch quality.

All Medterra products start with hemp grown under the Kentucky Department of Agriculture’s Hemp Pilot Program. We manufacture in GMP-certified facilities and follow strict seed-to-sale tracking to maintain consistency. We’re also US Hemp Authority Certified.

Every batch is tested by third-party laboratories for potency, cannabinoid content, and purity, with Certificates of Analysis (COAs) accessible online via QR code. 

Beyond all the cannabis quality standards we have in place, our commitment to quality extends to using non-GMO ingredients, clean extraction methods, and clearly labeled formulations so customers know exactly what they’re getting.

Who is Charlotte’s Web?

Charlotte’s Web started in 2013 when the Stanley Brothers in Colorado began making hemp extracts to help people feel and live better. They quickly became a household name in the CBD world for using the whole plant in their formulas, and have quite a few great products.

Product Range and Specialties

Charlotte’s Web has one of the most recognizable CBD lineups out there. Their oils come in full-spectrum and broad-spectrum versions, with strengths from 7 mg to 60 mg of CBD per mL. Most are blended with MCT or olive oil for better absorption. 

Their gummies are designed with a purpose, and a name that matches to make it easy to find the right product. For instance, they have Calm with lemon balm, Sleep with melatonin, and Recovery with turmeric and ginger. There are also basic gummies containing just CBD.

Capsules make dosing simple, whether you choose the liquid-filled or powder-filled version. They also make targeted topicals like balms, creams, and cooling gels with arnica and menthol, plus a pet range with CBD oils and chews for dogs. 

There’s something for just about everyone. But across the board, products are hemp-derived, gluten-free, and often naturally flavored.

Sourcing and Transparency Practices

One thing Charlotte’s Web does that makes the brand really unique is growing its own hemp in the US, mostly in Colorado, using organic farming methods. 

They keep everything in-house from seed to shelf, which means they have control over quality and consistency at every stage. Third-party labs test each batch for potency and contaminants like pesticides, heavy metals, and solvents. Results are posted online for anyone to see.

They also follow cGMP manufacturing standards and hold U.S. Hemp Authority certification, like we do. Speaking of which, you can take a look at our more detailed comparison of Charlotte’s Web vs Medterra if you’d like. Otherwise, we’ll unpack the last contender in our Medterra vs Charlotte’s Web vs Bluebird Botanicals showdown.

Overview of Bluebird Botanicals

Bluebird Botanicals has been around since 2012, also based in Colorado. They’ve built a reputation on transparency, sustainability, and making CBD more accessible. 

This Certified B Corporation helped launch the U.S. Hemp Roundtable, so they’re really serious about shaping the industry for the better. Let’s introduce some of their most popular products below. 

Product Portfolio and Highlights

Bluebird’s oils and tinctures are some of their best-known products. The Classic line is full-spectrum CBD in hemp seed oil. The Complete formula combines CBD and CBDA with steam-distilled hemp terpenes. 

Signature blends in frankincense and black cumin seed oil for an added botanical boost. These same blends are also available in capsule and softgel form for easy, mess-free dosing. You can find focus, uplift, and relax blends as well.

Along with all that, you’ll have access to gummies like Classic (full-spectrum) and Snooze Support (with botanicals for better sleep). Their topicals range from lotions to balms, often focused on moisturizing or soothing the skin.

They even make pet-friendly CBD oils and capsules. Every formula skips artificial preservatives and leans instead on plant-based, sustainably sourced ingredients.

Quality Control and Certifications

Bluebird runs their production in cGMP-certified facilities and is U.S. Hemp Authority certified, so that’s something all three brands have in common.

Every product is tested by third-party labs for cannabinoid content and contaminants to ensure there are zero pesticides or heavy metals. They post every batch’s COAs online so you can check exactly what’s in your product and use it with peace of mind.

Bluebird also goes the extra mile with lifetime discounts for veterans, teachers, students, low-income households, and those with disabilities. There’s a lot to love about this brand, so is it the right choice for you between Charlotte’s Web vs Bluebird Botanicals vs Medterra?

Bluebird Botanicals vs Charlotte’s Web vs Medterra

The good news in comparing Bluebird Botanicals vs Charlotte’s Web vs Medterra is each brings you really high-quality products you can trust. There’s some overlap in terms of product availability, and even in terms of all parties being US Hemp Authority certified.

Where things differ, though, is the depth of offerings, ingredient philosophy, and customer experience. So, let’s take a closer look at Medterra vs Charlotte’s Web vs Bluebird Botanicals side-by-side-by-side below. 

Comparing Product Variety and Specialization

Charlotte’s Web, Bluebird Botanicals, and Medterra all cover the basics - oils, gummies, capsules, topicals, and pet products. There are important distinctions in almost every category, though.

Tinctures

Oils are where you see the first clear split. Charlotte’s Web keeps its lineup straightforward, with just full- and broad-spectrum formulas in potencies from 7 to 60 mg/mL, mostly paired with MCT or olive oil.

Bluebird Botanicals leans into distinctive blends: Classic uses hemp seed oil, Complete adds CBDA and terpenes, and Signature layers in frankincense and black cumin seed oil.

Medterra not only matches these core offerings but also branches into CBG and CBN oils, cannabinoid options you won’t find at the other two brands, and we also provide isolate, broad-, and full-spectrum choices across a wider potency range.

Gummies

You’ll see something similar in looking at gummies. Charlotte’s Web builds each around a single wellness goal, whether it’s Calm (lemon balm), Sleep (melatonin), or Recovery (turmeric and ginger). Bluebird Botanicals keeps things minimal with a Classic full-spectrum gummy and Snooze Support for sleep, which comes with CBD, CBN, and Chamomile flower.

Here at Medterra, though, you’ll find everything from mood gummies to CBD gummies for sleep. Some of our most popular are our blends like Keep Calm (CBD + L-theanine), Sleep Tight (CBD + melatonin), or even our focus CBD gummies (L-theanine + guarana).

Topicals

Charlotte’s Web covers multiple textures for topicals, with balms, creams, and cooling gels. These are enhanced with botanicals like arnica and menthol.

Meanwhile, Bluebird Botanicals keeps it lean with only lotions and balms. Medterra offers a wider variety, including a Pain Relief Cream and Recovery Cream, each with distinct active ingredients.

The takeaway? Charlotte’s Web and Bluebird Botanicals stick to familiar CBD-first offerings, with Bluebird adding a few inventive oil blends. Medterra delivers the broadest range, especially for customers looking beyond CBD into other cannabinoids or functional ingredient combinations.

Ingredient Quality and Hemp Sourcing

Be clear, all three brands go above and beyond the typical CBD brand as far as product quality and sourcing standards go. But, there are once again nuanced differences to consider.

Charlotte’s Web grows its own hemp on Colorado farms following organic practices. Their formulations are free from gluten and most artificial additives, and flavorings are typically derived from natural sources like fruit juices or essential oils.

Bluebird Botanicals also sources hemp from U.S. farms using environmentally responsible methods. They use plant-based, sustainably sourced ingredients and avoid artificial preservatives to keep things clean.

Here at Medterra, we also source from US farms. Our partners meet the Kentucky Department of Agriculture’s strict quality standards and prioritize organically grown hemp, and we use only clean extraction methods to preserve beneficial compounds.

We also incorporate complementary ingredients like botanicals, adaptogens, and minor cannabinoids, because we want every formula to be made for a really specific purpose rather than just a generic wellness aid. 

Transparency and Testing Standards

In looking at Charlotte’s Web vs Bluebird Botanicals vs Medterra in terms of transparency and testing, there’s not a whole lot of difference. This is sort of a wash.

Charlotte’s Web tests for cannabinoid potency and contaminants, with COAs available by batch number on our website. Bluebird Botanicals offers an easy-to-use online database for COAs, along with cGMP certification and U.S. Hemp Authority recognition.

Medterra maintains ISO 17025-certified lab testing for every batch, checking for potency, pesticides, heavy metals, and residual solvents. COAs are easily accessible on our website or QR codes on packaging, so you can verify exactly what’s in each product before use.

Pricing, Value, and Discounts

You get what you pay for when it comes to CBD, so we never encourage people to shop based on whatever is most affordable. Rather, you need to think in terms of value for the money. 

Charlotte’s Web generally sits at the higher end of the market. On the other hand, Bluebird Botanicals is more affordable, and they provide lifetime discounts for veterans, teachers, low-income households, and people with disabilities.

We’re in the middle ground with competitive pricing and strong value for the money in looking at just how much support you’re getting in our formulations. You can take that even further with subscription discounts, seasonal sales, and bundled pricing.

Customer Experience and Accessibility

You’re going to enjoy an intuitive, stress-free shopping experience regardless of the brand you go with between Charlotte’s Web vs Bluebird Botanicals vs Medterra. You won’t have any trouble placing an order on any of these websites. 

But one thing we do that sets us apart from Bluebird Botanicals vs Charlotte’s Web is our intuitive online CBD quiz. Tell us your goals and from there, we’ll be able to offer personalized suggestions about which of our products will best suit your needs.

You can also count on us for world-class customer service every step of the way, from offering product recommendations to following up whenever there’s an issue and making it right. This is something that’s reflected in our more than 42,000 positive reviews. Speaking of which…

Trustpilot Comparison

Trustpilot is the #1 online review website where you can see independent testimonials from real customers. Brands cannot alter or remove reviews that they don’t like, which makes this a great place to get a better sense of what you can expect from a brand.

This is the last thing we want to talk about in comparing Charlotte’s Web vs Bluebird Botanicals vs Medterra. Because it’s one of the most jarring differences between the three brands. Take a look and see for yourself:

• Medterra: 4.5/5 stars

• Charlotte’s Web: 2.0/5 stars

• Bluebird Botanicals: 2.9/5 stars.

While customer reviews should always be taken with a grain of salt, it’s impossible to overlook this glaring difference. So, why settle for anything less than the best? Choose Medterra over Charlotte’s Web vs Bluebird Botanicals.  

Bringing Our Bluebird Botanicals vs Charlotte’s Web Comparison to a Close

We hope this deep dive into the differences between Medterra vs Bluebird Botanicals vs Charlotte’s Web has left you with total clarity on which is right for YOUR goals.

Whether you prefer CBD isolate or CBD with THC, your search ends here at Medterra. We take things further than the other guys, giving you more cannabinoid options, functional formulations, and a transparent process from the farm to your hands.

Explore our collection and choose a product that’s built for your goals, backed by quality you can verify. Your order today is backed by our 30-day satisfaction guarantee!